Aoife+Lina gossip@girlsdoads.com Work

BIG GIRL WORK

Apex Rides

Physical activity may not be our strong point, but that didn't stop us from launching Apex Rides' first TV-led brand campaign.

Set in very real-life moments our campaign celebrates the reasons why people choose to exercise.

Papa John's

For our first global campaign for Papa John's we elevated cheddar cheese to cult fashion status- Anna Wintour have your people call our people.

The campaign also saw us dropping our Cheddar looks on global fashion marketplace, Depop making each look shoppable.

Why?

Because we f*cking love cheese.

Elgato

Elgato: cn u hlp us shw how r products empower da nxt gen of content creators? Us: New number who dis xoxo

From pitch to production we loved crafting the reasons why we create, resulting in this attitudinal spot that celebrates individuality and personal storytelling.

Our campaign featured (shameless name dropping) F1 star Lando Norris, gaming and lifestyle brand Quadrant, make-up artist Djarii, musician Mr Gregles and podcasters The Nerd Council.

Sexual Health London

Lockdown has made people horny, they're now getting ready to make up for the lost time. As London has the highest rates of STDs in the UK, we knew we had a responsibility to our genitals.

Coronavirus offers London a unique opportunity to start fresh. Sexual Health London (www.shl.uk) provides free at-home STD testing kits. We want people to test and treat themselves before they release their bodies on the masses. Currently, 2 out of every 3 Londoners have never checked for STDs.

79 phone calls, 4 hours and 32 minutes of being left on hold, 54 voicemails, 117 emails, 42 Facebook messages, and 96 Instagram DMs saw organizations and influencers sharing our post with their followers urging them to order free STD tests using the SHL affiliated link straight off these stories.

SHL noted an increase in the number of test orders since the release of the campaign.

Over 20,000 organic
social media impressions.

Publications in Ads of the worlds, The brand identity, Mindsparkle magazine, and Badass Gal.

Supported by NHS, SHL, City of London, London Pride, Airoutdoor, Promo group, JCDecaux, Helloprint, Mum & Dad (x2).

Brief commissioned by City Of London for a follow-up campaign.

All from zero budget. We need your help, 50 posters still need to be homed.

Cards Against Cancer

Boobs, vaginas, balls and bums.

We all love them. Unfortunately, cancer does too.

We wanted our fun bits to fight back against Cancer this Valentine's day, so we created cards Against Cancer.

All proceeds of the sales went to Ovarian Cancer Action, Movember, Breast Cancer Now and Prostate Cancer UK.

Bumble

With Bumble girls have to make the first move. No more crazy mind games or ancient unwritten rules. In our social videos, you can see how they confidently control their charmingly chaotic love life. Based on real experiences, ours.

Burger King

D&AD NEW BLOOD GRAPHITE PENCIL

Gen-Z has got that entrepreneurial drive, we've got to deliver. So we've made Burger King the first fast food that's shoppable on Instagram. They can make cash/dollars/the green stuff by posting their Whoppers online. Best served hot.

Bread Bin Brewing

CANNES YOUNG LION SHORTLIST 2020

Bread is the most wasted food product in the UK. Let's repurpose bread waste into something entirely new and consumable. A beer made from the general public's expired bread.